W Communication Agency

Lovisa Fredriksson

If it scares you, it might be a good thing to try.

Seth Godin


A native of Skåne, this former punk rock singer brings energetic enthusiasm to every project she touches. Although music is no longer her main focus, Lovisa occasionally still writes and records songs. When not in the studio, Lovisa is here at W helping our dear customers plan where they want to go and how to get there.

With a background in content production and public relations for technology and life science clients, Lovisa joined the W team to take on more global strategic challenges. As an Account Manager, she enjoys supporting customers in staying true to their values while fostering positive brand recognition amongst their target audience. And while she could have had a career in music, we’re happy this bubbly go-getter is part of our team.

Although it may be cliché, Lovisa truly believes life it too short for just being content. In fact, stagnation is her worst nightmare—which works for us, because we know Lovisa is always ready to tackle new creative and strategic challenges.


Concept development, creative planning, content strategies and production, branding strategies.


Phone: +46 (0)40-665 66 95
Mobile: +46 (0)73-310 81 41